Have you ever heard of the Fashion Revolution Campaign?
Last week it was mentioned to me by two people in two different occasions so I went online to find out more.. and I am so glad I did.
On April 24th 2013, 133 people were killed and over 2500 were injured when the Rana Plaza factory complex collapsed in Dhaka, Bangladesh. It was a social and environmental catastrophe.
On the same day the following year, 60 countries and ten thousands of people decided to stand together to declare that the fashion industry needed to change and time had come for more transparency and sustainability. Consumers around the world were asked to wear their clothes #insideoutand asked retailers and fashion labels where their clothes where coming from. Very few responded.
"We have lost the connection with the clothes that we wear. The farmers do not know where their cotton goes; the producers no longer make entire garments, they are just line workers; and the end consumer rarely knows where their clothes were made."
WE CAN CHANGE THIS!
Through small actions and more awareness we can slowly start to reconnect those broken links in the supply chain. Start by asking the people around you: "Who made your clothes?". Get people to think. Get people to act.
To find out more about the Fashion Revolution Campaign visit http://fashionrevolution.org/
Matik empowers women out of poverty by creating a market for their products through direct trade. Follow our adventures here!
Last week it was mentioned to me by two people in two different occasions so I went online to find out more.. and I am so glad I did.
On April 24th 2013, 133 people were killed and over 2500 were injured when the Rana Plaza factory complex collapsed in Dhaka, Bangladesh. It was a social and environmental catastrophe.
On the same day the following year, 60 countries and ten thousands of people decided to stand together to declare that the fashion industry needed to change and time had come for more transparency and sustainability. Consumers around the world were asked to wear their clothes #insideoutand asked retailers and fashion labels where their clothes where coming from. Very few responded.
"We have lost the connection with the clothes that we wear. The farmers do not know where their cotton goes; the producers no longer make entire garments, they are just line workers; and the end consumer rarely knows where their clothes were made."
WE CAN CHANGE THIS!
Through small actions and more awareness we can slowly start to reconnect those broken links in the supply chain. Start by asking the people around you: "Who made your clothes?". Get people to think. Get people to act.
To find out more about the Fashion Revolution Campaign visit http://fashionrevolution.org/
Matik empowers women out of poverty by creating a market for their products through direct trade. Follow our adventures here!
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